Building a Better Bossier PAC is a PAC based out of Bossier Parish, Louisiana whose mission was to urge voters to vote 'no' to a 40% tax increase in the county. The organization needed a brand that represented growth and prosperity for Bossier families & small businesses. After branding was established, the PAC also required 6 mailers, Facebook ads, banner ads, GOTV graphics, two 30 sec animated TV Ads, yard signs & a billboard within a 3 week time period.

Logo Options

Brand Guidelines

GOTV Mailers

Storyboard

for 30 sec TV spot

This storyboard was created in Adobe Illustrator and handed off to the video production team for animation. Check out the full video here:

Social Graphics & Facebook Ads